Weather-Ready Nation Partnership
As part of Oak Creek Homes’ partnership with NOAA’s Weather-Ready Nation™, I needed to create promotional materials that emphasized the brand’s dedication to building resilient, weather-ready homes. Working within both organizations’ brand guidelines, I created cohesive visuals for print, digital, and in-store use — combining Oak Creek’s established identity with Weather-Ready Nation’s trusted messaging.
Context
Role
As the designer, I created promotional materials supporting the partnership announcement and ongoing outreach efforts. Working within Oak Creek’s established brand identity, I developed print and digital assets that aligned with both organizations’ visual standards. This included social media graphics, flyers, web banners, and Yodeck display materials used in retail and event settings.
Approach
The design approach focused on clarity, trust, and visual balance between the two brands. I used Weather-Ready Nation’s color palette and iconography alongside Oak Creek’s typography and tone to create a cohesive visual language. The goal was to visually communicate reliability and safety while maintaining brand consistency across all communication channels.
Outcome
The campaign strengthened Oak Creek Homes’ credibility as a safety-focused builder and highlighted its alignment with national weather resilience standards. The partnership materials were distributed across multiple regions, supporting public awareness and reinforcing the company’s reputation for quality and preparedness.
Contact Me
Want to get in contact with me? Feel free to reach out.